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The interaction effects of consumer susceptibility to interpersonal influence and type of word-of-mouth on Chinese consumers’ restaurant choices
Fan, Alei, Wu, Laurie, Shen, HanVolume:
22
Language:
english
Journal:
Journal of Foodservice Business Research
DOI:
10.1080/15378020.2019.1626209
Date:
July, 2019
File:
PDF, 1.26 MB
english, 2019