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[Springer Texts in Business and Economics] Social Marketing in Action (Cases from Around the World) || Operation Red Nose: Providing a Safe Holiday Ride and Raising Money for Charity Through Social Marketing
Basil, Debra Z., Diaz-Meneses, Gonzalo, Basil, Michael D.Volume:
10.1007/97
Year:
2019
Language:
english
DOI:
10.1007/978-3-030-13020-6_10
File:
PDF, 213 KB
english, 2019