“Outside in”: Global demand heterogeneity and dynamic...

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Journal of International Business Studies 2019 / 7

“Outside in”: Global demand heterogeneity and dynamic capabilities of multinational enterprises

Zhang, Xiao, Xie, Luqun, Li, Jiatao, Cheng, Li
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Journal:
Journal of International Business Studies
DOI:
10.1057/s41267-019-00252-6
Date:
July, 2019
File:
PDF, 245 KB
2019
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