A stakeholder marketing perspective: golf’s potential to...

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A stakeholder marketing perspective: golf’s potential to (re-)position as a health sport; Perspektive für Stakeholder-Marketing: Potenzial des Golfsports, sich (wieder) als Gesundheitssport zu positionieren;

Breitbarth, Tim, Huth, Christopher
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Language:
english
Journal:
German Journal of Exercise and Sport Research
DOI:
10.1007/s12662-019-00590-5
Date:
May, 2019
File:
PDF, 304 KB
english, 2019
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