The Relative Effectiveness of Praise and Derogation as...

Argumentation and Advocacy 1979 / 06 Vol. 16; Iss. 1

The Relative Effectiveness of Praise and Derogation as Persuasion Strategies

Burgoon, Judee K., Wilkinson, Miriam, Partridge, Ralph
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Volume:
16
Language:
english
Journal:
Argumentation and Advocacy
DOI:
10.1080/00028533.1979.11951156
Date:
June, 1979
File:
PDF, 924 KB
english, 1979
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