Unveiling the interplay between blockchain and loyalty program participation: A qualitative approach based on Bubichain
Wang, Lu, Luo, Xin (Robert), Lee, FrankVolume:
49
Language:
english
Journal:
International Journal of Information Management
DOI:
10.1016/j.ijinfomgt.2019.08.001
Date:
December, 2019
File:
PDF, 3.25 MB
english, 2019