A conceptual framework of macrolevel and microlevel...

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A conceptual framework of macrolevel and microlevel adaptive selling theory, setting a research agenda, and suggested measurement strategies

McFarland, Richard G.
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Language:
english
Journal:
Journal of Personal Selling & Sales Management
DOI:
10.1080/08853134.2019.1645019
Date:
August, 2019
File:
PDF, 1.31 MB
english, 2019
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