Using performance-based warranties to influence consumer...

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The Engineering Economist 2019 / 08

Using performance-based warranties to influence consumer purchase decisions

Koschnick, Clay, Hartman, Joseph C.
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Language:
english
Journal:
The Engineering Economist
DOI:
10.1080/0013791X.2019.1642430
Date:
August, 2019
File:
PDF, 2.05 MB
english, 2019
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