Why is asset-light strategy necessary? An empirical...

Why is asset-light strategy necessary? An empirical analysis through the lens of cost stickiness

Zhang, Jidong, Yin, Meiqun, Han, Jing, Aroskar, Rajarshi
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Volume:
32
Language:
english
Journal:
Tourism Management Perspectives
DOI:
10.1016/j.tmp.2019.100571
Date:
October, 2019
File:
PDF, 450 KB
english, 2019
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