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Words make people think, ... but pictures make people feel: The effect negative vs. positive images on charitable behavior
Perez Dueñas, Carolina, Rivas, Maria Fernanda, Oyediran, Olusegun A., Acosta, Alberto, Brañas Garza, PabloLanguage:
english
Journal:
Nature Precedings
DOI:
10.1038/npre.2010.4287.1
Date:
March, 2010
File:
PDF, 302 KB
english, 2010