Lead Offer Spillovers

Marketing Science 2019 / 07 Vol. 38; Iss. 4

Lead Offer Spillovers

McGranaghan, Matthew, Liaukonyte, Jura, Fisher, Geoffrey, Wilbur, Kenneth C.
How much do you like this book?
What’s the quality of the file?
Download the book for quality assessment
What’s the quality of the downloaded files?
Volume:
38
Language:
english
Journal:
Marketing Science
DOI:
10.1287/mksc.2019.1161
Date:
July, 2019
File:
PDF, 1.58 MB
english, 2019
Conversion to is in progress
Conversion to is failed