Is it always advantageous to add-on item recommendation...

Electronic Commerce Research and Applications 2019 / 09 Vol. 37

Is it always advantageous to add-on item recommendation service with a contingent free shipping policy in platform retailing?

Li, Chunfa, Chu, Mingsen, Zhou, Chi, Xie, Wenqian
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Volume:
37
Language:
english
Journal:
Electronic Commerce Research and Applications
DOI:
10.1016/j.elerap.2019.100883
Date:
September, 2019
File:
PDF, 2.04 MB
english, 2019
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