The Cognitive Dissonance Model As A Predictor Of Customer...

Journal of Leisure Research 1974 / 04 Vol. 6; Iss. 2

The Cognitive Dissonance Model As A Predictor Of Customer Satisfaction Among Camper Owners: A Reply

Marquardt, Raymond A., McGann, Anthony F., Ratliff, John C., Rontson, Jack C.
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Volume:
6
Journal:
Journal of Leisure Research
DOI:
10.1080/00222216.1974.11970180
Date:
April, 1974
File:
PDF, 234 KB
1974
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