Multidimensional Scaling: An Introduction and Comparison of...

Journal of Marketing Research 1969 / 08 Vol. 6; Iss. 3

Multidimensional Scaling: An Introduction and Comparison of Nonmetric Unfolding Techniques

Green, Paul E., Carmone, Frank J.
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Volume:
6
Journal:
Journal of Marketing Research
DOI:
10.1177/002224376900600308
Date:
August, 1969
File:
PDF, 1.52 MB
1969
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