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[European Advertising Academy] Advances in Advertising Research X (Multiple Touchpoints in Brand Communication) ||

Bigne, Enrique, Rosengren, Sara
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Volume:
10.1007/97
Year:
2019
Language:
english
DOI:
10.1007/978-3-658-24878-9
File:
PDF, 7.64 MB
english, 2019
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