How shoppers' configurations of demographics,...

Journal of Business Research 2019 / 9

How shoppers' configurations of demographics, sustainability assessments, and place-attractiveness assessments impact who shops in culturally traditional mega-markets

Jung, Jaesuk, Ko, Eunju, Woodside, Arch G.
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Language:
english
Journal:
Journal of Business Research
DOI:
10.1016/j.jbusres.2019.09.005
Date:
September, 2019
File:
PDF, 684 KB
english, 2019
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