Measuring brand equity in banking industry: A case study of...

  • Main
  • 2013 / 8
  • Measuring brand equity in banking industry: A case study of...
Management Science Letters 2013 / 8

Measuring brand equity in banking industry: A case study of Mellat Bank

Nadernezhad, Maryam, Vakilalroaia, Younos
How much do you like this book?
What’s the quality of the file?
Download the book for quality assessment
What’s the quality of the downloaded files?
Language:
english
Journal:
Management Science Letters
DOI:
10.5267/j.msl.2013.07.015
Date:
August, 2013
File:
PDF, 321 KB
english, 2013
Conversion to is in progress
Conversion to is failed