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Measuring delightful customer experiences: The validation and testing of a customer delight scale along with its antecedents and effects
Torrres, Edwin N., Zhang, Tingting, Ronzoni, GiulioJournal:
International Journal of Hospitality Management
DOI:
10.1016/j.ijhm.2019.102380
Date:
October, 2019
File:
PDF, 1.19 MB
2019