Adoption of augmented reality in online retailing and...

Journal of Retailing and Consumer Services 2020 / 03 Vol. 53

Adoption of augmented reality in online retailing and consumers’ product attitude: A cognitive perspective

Fan, Xiaojun, Chai, Zeli, Deng, Nianqi, Dong, Xuebing
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Volume:
53
Language:
english
Journal:
Journal of Retailing and Consumer Services
DOI:
10.1016/j.jretconser.2019.101986
Date:
March, 2020
File:
PDF, 879 KB
english, 2020
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