Online Product Review Impact: The Relative Effects of...

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Journal of Internet Commerce 2019 / 12

Online Product Review Impact: The Relative Effects of Review Credibility and Review Relevance

Mumuni, Alhassan G., O’Reilly, Kelley, MacMillan, Amy, Cowley, Scott, Kelley, Brett
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Language:
english
Journal:
Journal of Internet Commerce
DOI:
10.1080/15332861.2019.1700740
Date:
December, 2019
File:
PDF, 2.61 MB
english, 2019
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