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Online Product Reviews: Effects of Star Ratings and Valence on Review Perception among Those High and Low in Need for Cognition
Schreck, Jacquelyn L., Chin, Matthew G.Volume:
63
Language:
english
Journal:
Proceedings of the Human Factors and Ergonomics Society Annual Meeting
DOI:
10.1177/1071181319631447
Date:
November, 2019
File:
PDF, 6.20 MB
english, 2019