Characterizing customer experience management in business...

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Journal of Business Research 2019 / 12

Characterizing customer experience management in business markets

Witell, Lars, Kowalkowski, Christian, Perks, Helen, Raddats, Chris, Schwabe, Maria, Benedettini, Ornella, Burton, Jamie
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Journal:
Journal of Business Research
DOI:
10.1016/j.jbusres.2019.08.050
Date:
December, 2019
File:
PDF, 515 KB
2019
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