The Effects of Customer Value on Loyalty and Profits in a...

Computational Economics 2008 / 10 Vol. 32; Iss. 3

The Effects of Customer Value on Loyalty and Profits in a Dynamic Competitive Market

Ting-Hua Chang, Jun-Yen Lee, Ru-Hwa Chen
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Volume:
32
Language:
english
Pages:
23
DOI:
10.1007/s10614-008-9141-7
Date:
October, 2008
File:
PDF, 712 KB
english, 2008
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