The Battle for Customer Loyalty: An Examination of Customer Loyalty in the Goods and Services Domain
Boakye, Kwabena G., Blankson, Charles, Prybutok, Victor R.Volume:
24
Journal:
Quality Management Journal
DOI:
10.1080/10686967.2017.12088377
Date:
January, 2017
File:
PDF, 854 KB
2017