A Strategic Competitive Bidding Approach to Pricing...

Journal of Marketing Research 1975 / 08 Vol. 12; Iss. 3

A Strategic Competitive Bidding Approach to Pricing Decisions for Petroleum Industry Drilling Contractors

Reinmuth, James E., Barnes, Jim D.
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Volume:
12
Journal:
Journal of Marketing Research
DOI:
10.1177/002224377501200315
Date:
August, 1975
File:
PDF, 573 KB
1975
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