The evolving market entry strategy: A comparative study of...

Transportation Research Part A: Policy and Practice 2020 / 02 Vol. 132

The evolving market entry strategy: A comparative study of Southwest and JetBlue

Zou, Li, Yu, Chunyan
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Volume:
132
Journal:
Transportation Research Part A: Policy and Practice
DOI:
10.1016/j.tra.2019.12.009
Date:
February, 2020
File:
PDF, 609 KB
2020
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