Book Review: The Joyless Economy: An Inquiry into Human...

Book Review: The Joyless Economy: An Inquiry into Human Satisfaction and Consumer Dissatisfaction

Zikmund, William G.
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Volume:
41
Journal:
Journal of Marketing
DOI:
10.1177/002224297704100232
Date:
April, 1977
File:
PDF, 199 KB
1977
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