The Effect of CSR Fit and CSR Authenticity on the Brand...

Sustainability 2019 / 12 Vol. 12; Iss. 1

The Effect of CSR Fit and CSR Authenticity on the Brand Attitude

Kim, Songmi, Lee, Heejung
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Volume:
12
Journal:
Sustainability
DOI:
10.3390/su12010275
Date:
December, 2019
File:
PDF, 419 KB
2019
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