A strategic tourism marketing framework for sports mega...

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Tourism Economics 2020 / 01

A strategic tourism marketing framework for sports mega events: The case of Athens Classic (Authentic) Marathon

Zouni, Georgia, Markogiannaki, Popi, Georgaki, Ioanna
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Language:
english
Journal:
Tourism Economics
DOI:
10.1177/1354816619898074
Date:
January, 2020
File:
PDF, 206 KB
english, 2020
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