![](/img/cover-not-exists.png)
Customer acceptance of mobile marketing in Jordan: An extended UTAUT2 model with trust and risk factors
Eneizan, Bilal, Mohammed, Ali Ghabash, Alnoor, Alhamzah, Alabboodi, Anas Salman, Enaizan, OdaiVolume:
11
Language:
english
Journal:
International Journal of Engineering Business Management
DOI:
10.1177/1847979019889484
Date:
January, 2019
File:
PDF, 371 KB
english, 2019