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Value co-creation behaviors and hotel loyalty program member satisfaction based on engagement and involvement: Moderating effect of company support
Liu, Jiayin, Jo, WooMiVolume:
43
Journal:
Journal of Hospitality and Tourism Management
DOI:
10.1016/j.jhtm.2020.02.002
Date:
June, 2020
File:
PDF, 678 KB
2020