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Product Assortment and Space Allocation Strategies to Attract Loyal and Non-loyal Customers

Timonina-Farkas, Anna, Katsifou, Argyro, Seifert, Ralf W.
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Language:
english
Journal:
European Journal of Operational Research
DOI:
10.1016/j.ejor.2020.02.019
Date:
February, 2020
File:
PDF, 1.27 MB
english, 2020
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