Healthy, sweet, brightly colored, and full of vitamins:...

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  • Healthy, sweet, brightly colored, and full of vitamins:...
International Journal of Advertising 2020 / 03

Healthy, sweet, brightly colored, and full of vitamins: cognitive and affective persuasive cues of food placements and children’s healthy eating behavior

Naderer, Brigitte, Binder, Alice, Matthes, Jörg, Mayrhofer, Mira
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Journal:
International Journal of Advertising
DOI:
10.1080/02650487.2020.1735140
Date:
March, 2020
File:
PDF, 1.74 MB
2020
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