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The power of sophistication: How service design cues help...

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The power of sophistication: How service design cues help in service failures

Terres, Mellina da Silva, Herter, Márcia Maurer, Costa Pinto, Diego, Mazzon, José A.
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Language:
english
Journal:
Journal of Consumer Behaviour
DOI:
10.1002/cb.1816
Date:
March, 2020
File:
PDF, 1.21 MB
english, 2020
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