Understanding the Determinants for the Adoption of Mobile Market Research: An Empirical Study in the Spanish Market Research Industry
Pacheco-Bernal, Carmen, Jiménez-Zarco, Ana Isabel, MartÃnez-Argüelles, MarÃa-JesúsVolume:
11
Language:
english
Journal:
Frontiers in Psychology
DOI:
10.3389/fpsyg.2020.00288
Date:
March, 2020
File:
PDF, 700 KB
english, 2020