When Does Corporate Social Irresponsibility Become News?...

When Does Corporate Social Irresponsibility Become News? Evidence from More Than 1,000 Brand Transgressions Across Five Countries

Stäbler, Samuel, Fischer, Marc
How much do you like this book?
What’s the quality of the file?
Download the book for quality assessment
What’s the quality of the downloaded files?
Volume:
84
Journal:
Journal of Marketing
DOI:
10.1177/0022242920911907
Date:
May, 2020
File:
PDF, 491 KB
2020
Conversion to is in progress
Conversion to is failed