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A round Bouba is easier to remember than a curved Kiki: Sound-symbolism can support associative memory
Sonier, René-Pierre, Poirier, Marie, Guitard, Dominic, Saint-Aubin, JeanJournal:
Psychonomic Bulletin & Review
DOI:
10.3758/s13423-020-01733-8
Date:
April, 2020
File:
PDF, 301 KB
2020