An empirical study to determine the critical success...

An empirical study to determine the critical success factors on customer retention: A case study of Iranian banking sector

Jomehri, Neda, Javanshir, Hassan, Ebrahim Nezhad, Sadollah
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Volume:
1
Journal:
Management Science Letters
DOI:
10.5267/j.msl.2010.02.002
Date:
April, 2011
File:
PDF, 164 KB
2011
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