Beiersdorf: The Company behind the Brands NIVEA, tesa,...

Beiersdorf: The Company behind the Brands NIVEA, tesa, Hansaplast & Co. By Alfred Reckendrees. Munich: C. H. Beck, 2018. 400 pp. Illustrations, photographs, figures, tables, bibliography, notes, index. Cloth, €29.95. ISBN: 978-3406728105.

Olegario, Rowena
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Volume:
93
Year:
2019
Journal:
Business History Review
DOI:
10.1017/S0007680519001442
File:
PDF, 58 KB
2019
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