Renting Goodwill in International Marketing Channels: An Analysis of Pricing Strategies and Bargaining Power
Carlyle Farrell, Gervan FearonVolume:
33
Language:
english
Pages:
12
DOI:
10.1007/s11293-005-0029-9
Date:
September, 2005
File:
PDF, 266 KB
english, 2005