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Understanding Continuance Intention to Play Online Games: The Roles of Hedonic Value, Utilitarian Value and Perceived Risk
Sharma, Tripti Ghosh, Tak, Preeti, Kesharwani, AnkitJournal:
Journal of Internet Commerce
DOI:
10.1080/15332861.2020.1756189
Date:
April, 2020
File:
PDF, 2.01 MB
2020