Book Review: Interpretation is the Problem …: The Logic...

Journal of Marketing 1969 / 07 Vol. 33; Iss. 3

Book Review: Interpretation is the Problem …: The Logic of Survey Analysis

Dalrymple, Douglas J.
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Volume:
33
Journal:
Journal of Marketing
DOI:
10.1177/002224296903300324
Date:
July, 1969
File:
PDF, 527 KB
1969
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