The Effect of Services Marketing Mix Dimensions on...

International Journal of Marketing Studies 2015 / 10 Vol. 7; Iss. 5

The Effect of Services Marketing Mix Dimensions on Attracting Customers and Retaining Them: the Case of Jordanian Insurance Companies

Al-Debi, Hameed, Al-waely, Dina Fadhil Jihad
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Volume:
7
Journal:
International Journal of Marketing Studies
DOI:
10.5539/ijms.v7n5p132
Date:
October, 2015
File:
PDF, 294 KB
2015
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