Effects of congruence between individuals’ and hotel...

  • Main
  • 2020 / 05
  • Effects of congruence between individuals’ and hotel...
Journal of Hospitality Marketing & Management 2020 / 05

Effects of congruence between individuals’ and hotel commercials’ construal levels on purchase intentions

Dogan, Merve, Erdogan, Bayram Zafer
How much do you like this book?
What’s the quality of the file?
Download the book for quality assessment
What’s the quality of the downloaded files?
Journal:
Journal of Hospitality Marketing & Management
DOI:
10.1080/19368623.2020.1759172
Date:
May, 2020
File:
PDF, 2.16 MB
2020
Conversion to is in progress
Conversion to is failed