Open Innovation und Beziehungsmanagement bei Henkel

Marketing Review St. Gallen 2010 / 08 Vol. 27; Iss. 4

Open Innovation und Beziehungsmanagement bei Henkel

Tina Burkhart, Juan Carlos Wuhrmann, Thomas Müller-Kirschbaum
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Volume:
27
Language:
german
Pages:
6
DOI:
10.1007/s11621-010-0056-z
Date:
August, 2010
File:
PDF, 479 KB
german, 2010
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