Marketing capabilities, stakeholders’ satisfaction, and...

Service Business 2010 / 12 Vol. 4; Iss. 3-4

Marketing capabilities, stakeholders’ satisfaction, and performance

Sonia Cruz-Ros, Tomás F. González Cruz, Carmen Pérez-Cabañero
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Volume:
4
Language:
english
Pages:
15
DOI:
10.1007/s11628-009-0078-2
Date:
December, 2010
File:
PDF, 249 KB
english, 2010
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