Brand image and price perceptions impact on purchase intentions: mediating brand trust
Benhardy, Kartika Aprilia, Hardiyansyah, Hardiyansyah, Putranto, Agus, Ronadi, MatthewYear:
2020
Journal:
Management Science Letters
DOI:
10.5267/j.msl.2020.5.035
File:
PDF, 632 KB
2020