CSR marketing outcomes and branch managers’ perceptions...

International Journal of Bank Marketing 2020 / 02 Vol. 38; Iss. 1

CSR marketing outcomes and branch managers’ perceptions of CSR

Moliner, Miguel Angel, Monferrer Tirado, Diego, Estrada-Guillén, Marta
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Volume:
38
Journal:
International Journal of Bank Marketing
DOI:
10.1108/ijbm-11-2018-0307
Date:
February, 2020
File:
PDF, 255 KB
2020
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