Behind the length of contract during market transitions

Journal of Business & Industrial Marketing 2020 / 04 Vol. ahead-of-p; Iss. ahead-of-p

Behind the length of contract during market transitions

Chen, Xin, Xie, En, Peng, Mike W., Pinkham, Brian C.
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Volume:
ahead-of-p
Journal:
Journal of Business & Industrial Marketing
DOI:
10.1108/jbim-01-2018-0047
Date:
April, 2020
File:
PDF, 308 KB
2020
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