The dynamic stimulus of social media marketing on purchase...

The dynamic stimulus of social media marketing on purchase intention of Indonesian airline products and services

Moslehpour, Massoud, Dadvari, Alaleh, Nugroho, Wahyudi, Do, Ben-Roy
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Volume:
ahead-of-p
Journal:
Asia Pacific Journal of Marketing and Logistics
DOI:
10.1108/apjml-07-2019-0442
Date:
June, 2020
File:
PDF, 282 KB
2020
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